Which of the following refers to a marketing intelligence technique?
A) interviewing customers randomly
B) increasing the annual budget for R&D
C) investing heavily on primary research
D) implementing product diversification
E) benchmarking competitors' products
Correct Answer:
Verified
Q2: _ is the systematic design, collection, analysis,
Q3: An MIS is used to _.
A) generate
Q4: A(n) _ consists of people and procedures
Q8: Which of the following most likely refers
Q11: Information in a company's database can come
Q15: Brad works with a reputed retailer and
Q19: An MIS user should most likely be
Q21: Which of the following statements is true
Q49: Which of the following is the first
Q53: Which of the following is true with
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