Business buyers are heavily influenced by factors in the current and expected economic environment, such as ________.

Question

Quizplus · Accepted Answer

The level of primary demand refers to the overall demand for a product or service in the market. Business buyers are influenced by this factor as it impacts their sales and revenue. Additionally, a high level of primary demand may lead to greater competition among suppliers, which can affect pricing and bargaining power. Other factors such as organizational objectives, group dynamics, individual motives, culture, and customs may also influence business buyers, but they are not directly related to the economic environment.

Business Buyers Are Heavily Influenced by Factors in the Current