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Lynx,a Popular Brand of Male Toiletries,defines Itself as Being in the Business

Question 3

Multiple Choice

Lynx,a popular brand of male toiletries,defines itself as being in the business of assisting men in the 'mating game'.This is an example of ________.


A) market-oriented mission statement
B) product-oriented mission statement
C) technology-oriented mission statement
D) environment-oriented mission statement
E) a promotional tag line

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