A sound marketing strategy begins with ________.
A)positioning
B)customer analysis
C)differentiation
D)promotion
E)SWOT analysis

Question

Quizplus · Accepted Answer

Understanding the needs and preferences of target customers is crucial for developing an effective marketing strategy. Therefore, customer analysis is the best choice to begin with. Positioning and differentiation come after understanding customer preferences and segmentation, while promotion and SWOT analysis are later steps in the marketing process.

A Sound Marketing Strategy Begins with ________