A product's life cycle is divided into four stages, which are:
A) introduction, growth, saturation, and maturity.
B) introduction, growth, stability, and decline.
C) introduction, maturity, saturation, and decline.
D) introduction, growth, maturity, and decline.
E) incubation, growth, maturity, and decline.

Question

Quizplus · Accepted Answer

The product life cycle is commonly divided into four stages - introduction, growth, maturity, and decline. During the introduction stage, the product is launched to the market, and sales start to grow slowly. In the growth stage, sales rise rapidly, and the product gains acceptance among consumers. In the maturity stage, sales growth rate slows down, and competitors enter the market. Finally, in the decline stage, sales start to decrease either due to market saturation, consumer preferences shifting or new technologies.

A Product's Life Cycle Is Divided into Four Stages, Which