It is assumed that the availability heuristic sometimes results in inaccurate judgments by leading people to confuse probability judgments with how easy it is to call up information from memory.

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The availability heuristic is a cognitive bias that operates on the principle that if something is easily recalled or readily available in memory, it is perceived as being more likely to occur. This can lead to inaccuracies in probability judgments if people rely too heavily on the ease of recall when assessing likelihood.

It Is Assumed That the Availability Heuristic Sometimes Results in Inaccurate