Loganfield Papers generates 80% of its revenues from its extensive line of papers for watercolor artists. The remaining 20% of its revenues come from a line of specialty papers it sells to printers of greeting cards. This company is using the unrelated diversification multiproduct strategy.

Question

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Loganfield Papers is using a related diversification strategy since both product lines involve paper products, albeit for different applications (watercolor art and greeting cards), indicating a commonality in their core business rather than a completely unrelated diversification.

Loganfield Papers Generates 80% of Its Revenues from Its Extensive