Because less than 70 percent of its sales revenues come from any one business and because some resources and activities that are needed to produce and sell products and services in different markets are shared across businesses, Hewlett-Packard is using the ____ multiproduct strategy.
A) related linked
B) related constrained
C) unrelated diversification
D) dominant business

Question

Quizplus · Accepted Answer

Hewlett-Packard is using a related constrained multiproduct strategy because less than 70 percent of its sales revenues come from any one business and because some resources and activities that are needed to produce and sell products and services in different markets are shared across businesses. The related constrained strategy involves diversifying into businesses where there are some similarities in the technology, production processes, distribution channels, or customers.

Because Less Than 70 Percent of Its Sales Revenues Come