Roberta is trying to decide whether or not to vote for a political candidate. In her opinion, he is not qualified for the position, but she agrees with his political positions. Also, she trusts him and likes his decisive personality. In fact, she likes him so much she sent a small donation to his campaign. Her sending a donation to the campaign represents the ________ component of her attitude toward him.

Question

Quizplus · Accepted Answer

The behavioral tendency component of attitude refers to a person's inclination to behave in a certain way toward an attitude object. Sending a donation to the candidate's campaign reflects Roberta's intention to support him, despite her doubts about his qualifications, based on her agreement with his political positions and her liking for his personality.

Roberta Is Trying to Decide Whether or Not to Vote