In organizing the items on a survey questionnaire, it is generally best to start with which of the following?
A) the most important items for purposes of the research
B) the least important items for purposes of the research
C) demographic items
D) warm-up items

Question

Quizplus · Accepted Answer

Starting with the most important items for purposes of the research allows the researcher to get the most crucial information first and ensures that respondents engage with the most relevant and meaningful questions at the beginning of the survey. This can also help prevent respondent bias or fatigue later in the survey.

In Organizing the Items on a Survey Questionnaire, It Is