Jeff Leathers and Chuck Ellis operate three 9-hole golf courses called The Nightlinks in the Southeastern U.S. These golf courses are specifically designed for night playing and are described as 24-hour courses even though they are only open from 9 a.m. until midnight. It costs almost $5 million to build one of these golf courses, but the fees charged each player is $40 and there is usually a waiting list for night play. What challenges will Ellis and Leathers potentially face if they decide to franchise The Nightlinks? What challenges will The Nightlinks franchisee potentially face?

Question

Quizplus · Accepted Answer

The Answer of Jeff Leathers and Chuck Ellis operate three 9-hole golf courses called The Nightlinks in the Southeastern U.S. These golf courses are specifically designed for night playing and are described as 24-hour courses even though they are only open from 9 a.m. until midnight. It costs almost $5 million to build one of these golf courses, but the fees charged each player is $40 and there is usually a waiting list for night play. What challenges will Ellis and Leathers potentially face if they decide to franchise The Nightlinks? What challenges will The Nightlinks franchisee potentially face?

Jeff Leathers and Chuck Ellis Operate Three 9-Hole Golf Courses