Franchising is typically defined as a marketing system revolving around a two-party legal agreement whereby a franchiser is granted the privilege to conduct business as an individual owner according to the methods and terms specified by the franchisee.

Question

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Franchising involves a franchisee being granted the privilege to conduct business according to the methods and terms specified by the franchiser, not the other way around.

Franchising Is Typically Defined as a Marketing System Revolving Around