The practice of putting one franchise right next to another is referred to as Piggyback franchising.

Name: The practice of putting one franchise right next to another is referred to as Piggyback franchising.
Brand: Quizplus
Rating: 4.8 (29 reviews)

Question

Quizplus · Accepted Answer

The correct term for putting one franchise next to another is called co-branding or dual branding. Piggyback franchising is a different business concept that involves a secondary franchise operating within an existing business.

The Practice of Putting One Franchise Right Next to Another