We may perceive a bottle of fruit juice as less expensive when we are most thirsty.This best illustrates that perceptions are influenced by

Question

Quizplus · Accepted Answer

Our motivation or level of thirst can influence our perception of the value or cost of a product. When we are very thirsty, we may be more willing to pay a higher price for a bottle of fruit juice, making it seem less expensive to us in that moment.

We May Perceive a Bottle of Fruit Juice as Less