The evidence supports the position that promotional efforts specifically designed for individual countries produce:

Question

Quizplus · Accepted Answer

The evidence suggests that promotional efforts specifically designed for individual countries produce better results than a global promotional strategy. This is because each country has different cultural, economic, and social factors that affect consumer behavior and responses to marketing messages. By tailoring promotional efforts to specific countries, companies can create more impactful and relevant campaigns that resonate with local audiences. While the costs may be slightly higher for localized efforts, the increased sales and profits more than make up for it in the long run.

The Evidence Supports the Position That Promotional Efforts Specifically Designed