Which of the following refers to a marketing strategy in which the focus is on small but profitable market segments?

Question

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Niche marketing refers to a marketing strategy in which the focus is on small but profitable market segments. It involves targeting a specific audience with unique needs and interests rather than trying to appeal to a broad market. This allows companies to tailor their marketing efforts to the specific needs of the niche market, which can result in higher profits and customer loyalty.

Which of the Following Refers to a Marketing Strategy in Which