Contacting customers after a sale to reassure them that they made the right decision is intended to offset

Name: Contacting customers after a sale to reassure them that they made the right decision is intended to offset
Brand: Quizplus
Rating: 4.8 (47 reviews)

Question

Quizplus · Accepted Answer

Cognitive dissonance is the term used for the doubts consumers often experience after making a purchase. Marketers must work to reassure customers and help them overcome these doubts if they want to establish a strong long-term relationship.

Contacting Customers After a Sale to Reassure Them That They