________ modules use many of the same data, tools, and systems as CRM to enhance collaboration between a company and its selling partners.
A) SCM
B) SFA
C) ERM
D) PRM

Question

Quizplus · Accepted Answer

The statement describes Partner Relationship Management (PRM) modules, which use the same data, tools, and systems as Customer Relationship Management (CRM) to enhance collaboration between a company and its selling partners. Supply Chain Management (SCM) and Sales Force Automation (SFA) modules may also involve collaboration with selling partners, but the statement specifically mentions the use of CRM tools, which is a feature of PRM. Enterprise Resource Management (ERM) is not directly related to collaboration with selling partners.

________ Modules Use Many of the Same Data, Tools, and Systems