Vegetarian activists emphasizing both the immorality of eating animals and the environmental and health implications of eating meat is an example of
A)frame amplification.
B)frame extension.
C)frame transformation.
D)frame bridging.

Question

Quizplus · Accepted Answer

Frame extension involves expanding the boundaries of a frame to encompass issues that are not directly related to the original frame, in this case, extending the vegetarian frame to include environmental and health implications.

Vegetarian Activists Emphasizing Both the Immorality of Eating Animals and the Environmental