Executive Dry Cleaners charges customers $2.99 to launder a dress shirt rather than $3.00.Executive Dry Cleaners is using a(n)_____ pricing strategy.
A) Odd
B) Synchro-
C) Discounting
D) Prestige
E) Complementary

Question

Quizplus · Accepted Answer

Executive Dry Cleaners is using the odd pricing strategy by ending the price with an odd number ($2.99) instead of a whole number ($3.00). This is a common pricing strategy used by businesses to make the price seem lower to the customer while still maintaining a profitable margin.

Executive Dry Cleaners Charges Customers $2