A _____ partnership occurs when the buyer and the seller have a close personal relationship that allows them to communicate effectively with each other.
A) hierarchical
B) functional
C) solo exchange
D) transactional
E) relational

Question

Quizplus · Accepted Answer

A relational partnership is based on close personal relationships between the buyer and seller that allow for effective communication and trust, leading to a mutual benefit for both parties. This type of partnership focuses on creating long-term, collaborative relationships rather than short-term transactions or one-time purchases.

A _____ Partnership Occurs When the Buyer and the Seller