Roger is a sales representative for a farm equipment supplier.Almost twice a month,he visits Frank Copeland's farm.Copeland has not bought a new piece of equipment from Roger's firm in the last 20 years,but he always seems to know who is looking to buy Roger's goods.Copeland likes to gossip and shares his information with Roger freely.Frank Copeland is a good example of a:

Question

Quizplus · Accepted Answer

Frank Copeland is a center of influence because he has knowledge about potential buyers and shares it with Roger. He may not be a customer himself, but he has the ability to influence others to make purchases.

Roger Is a Sales Representative for a Farm Equipment Supplier