A canned presentation provides more opportunity for the customer to participate in the sales interaction than does an outlined presentation.

Question

Quizplus · Accepted Answer

A canned presentation is pre-made and scripted, leaving little room for customer participation or customization based on their needs or interests. An outlined presentation, however, provides a framework that can be tailored to the specific customer and their input, encouraging greater participation and engagement in the sales interaction.

A Canned Presentation Provides More Opportunity for the Customer to Participate