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Selling Building Partnerships Study Set 2
Quiz 5: Adaptive Selling for Relationship Building
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Question 81
Essay
Brad frequently adjusts his sales presentation to meet the needs of different customers.What quality does Brad possess that helps him be a successful salesperson?
Question 82
Essay
Ms.Arnold,an inventory manager at HospitalHealth,met two salespeople to finalize a supplier for the hospital's oxygen machines.She met the first salesperson and told him that she really liked his products and that she hoped to do business together in the future.She met the second salesperson and told him the same thing.Afterward,she told her secretary to find another supplier because neither salesperson actually had the product quality that the hospital desired.In which category of the social style matrix would you place Ms.Arnold?
Question 83
Essay
What are the differences among standard memorized,outlined,and customized sales presentations?
Question 84
Essay
Based on the social style matrix,describe drivers and expressives and the appropriate sales techniques for each category.
Question 85
Essay
Does simply having strong opinions make an individual assertive? Why,or why not?
Question 86
Essay
How do salespeople acquire knowledge about company products and policies,customer needs,and selling situations?
Question 87
Multiple Choice
Unlike less versatile people,more versatile people _____.
Question 88
Essay
What is the difference between performance feedback and diagnostic feedback?
Question 89
Essay
Hylana walks into a prospect's office and sees a diploma from California Polytechnic College,a number of models of company products,and a library of reference manuals.She also notices a meticulously organized desk and brochures of her competitors that her prospect has most likely been using to conduct a thorough market research.Under which category of the social style matrix will you place Hylana's prospect?
Question 90
Essay
What are the two dimensions that the social style matrix uses to understand social behavior?
Question 91
Essay
Gwen prepared a 20-minute sales presentation for Mr.James and included facts and figures to show him how her company's anti-theft system will help improve his business by reducing shoplifting and inventory shrinkage.She knew that she would have his decision within 15 minutes of starting the presentation.In which category of the social style matrix would you place Mr.James?
Question 92
Essay
How does diagnostic feedback help salespeople?
Question 93
Essay
While selling to Linda,Brett appears to be friendly and outgoing.He begins the presentation by inquiring about Linda's family and encourages her to talk about business.While selling to Victoria,he gets right down to the purpose of his call,does not engage in small talk,and uses charts and tables to support his selling points.In this scenario,what kind of selling do you think Brett does?
Question 94
Essay
Luke walks into a prospect's office and sees a series of motivational posters,a cluttered desk,and his prospect dressed in flamboyant clothes.Under which category of the social style matrix will you place Luke's prospect?