The last step in the organizational buying process is the:
A) establishment of a long-term relationship with the seller.
B) receipt of the product.
C) analysis of the vendor.
D) evaluation of product performance.
E) placement of the order.

Question

Quizplus · Accepted Answer

The last step in the organizational buying process is the evaluation of product performance, where the buyer assesses the product's effectiveness and satisfaction post-purchase.

The Last Step in the Organizational Buying Process Is The