The evaluation and selection of products and suppliers are affected by the needs of both the organization and the individuals making the decision.These needs are categorized as:
A) emotional and rational.
B) formal and informal.
C) verbal and nonverbal.
D) external and internal.
E) behavioral and attitudinal.

Question

Quizplus · Accepted Answer

Emotional needs refer to personal feelings and desires, while rational needs refer to logical considerations such as price, quality, and features. Both emotional and rational needs are taken into account when evaluating and selecting suppliers and products, making option A the correct answer. The other categories listed do not fully capture the range of needs that influence decision-making in this context.

The Evaluation and Selection of Products and Suppliers Are Affected