Bob is a 3M salesperson who sells to companies that must protect their employees from contact with hazardous waste. A fertilizer company has purchased 10 cases of respirators. Bob has explained to the company's buyer that the company would also benefit from the 3M cleanup training package that includes 1 15-minute video, 25 study guides, a 10-step spill response poster, 75 wallet cards, and 25 certifications of completion. What is Bob trying to do?
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