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Cash-Flow Implications Involve

Question 78

Multiple Choice

Cash-flow implications involve:


A) strong links between a small business marketing plan and customer value.
B) customer benefits realized from a product as compared to the costs associated with acquiring those benefits.
C) marketing mix considerations being geared to appealing to the target markets.
D) committing to keeping costs as low as possible without sacrificing quality.
E) customer benefits that a business is promising to deliver.

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