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Business
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Strategic Management
Quiz 4: Environmental Scanning and Industry Analysis
Path 4
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Question 101
True/False
Extrapolation rests on the assumption that the world is relatively dynamic and changes quickly in the short run.
Question 102
Multiple Choice
Which one of the following is not part of the process of developing industry scenarios?
Question 103
True/False
A.C. Nielsen is an example of an outside organization providing a firm with competitive intelligence.
Question 104
True/False
To combat the increasing theft of company secrets, the U.S. government passed the Economic Espionage Act in 1996.
Question 105
Multiple Choice
In the EFAS Table, the indicator of how well a particular company is responding to current and expected factors in its external environment is characterized by the
Question 106
Multiple Choice
________ rests on the assumption that the world is reasonably consistent and changes slowly in the short run.
Question 107
True/False
Statistical modeling is a quantitative forecasting technique that attempts to discover causal or at least explanatory factors that link two or more time series together.
Question 108
Multiple Choice
One ground rule necessary for effective brainstorming is
Question 109
Multiple Choice
Trend extrapolation is
Question 110
Multiple Choice
Over ________ of large companies use trend extrapolation for forecasting.
Question 111
Multiple Choice
The technique recommended by the text to organize an analysis of external strategic factors is called
Question 112
Essay
Define competitive intelligence.
Question 113
Multiple Choice
A non-quantitative approach to forecasting that requires simply the presence of people with some knowledge of the situation to be predicted to propose ideas without first mentally screening them is called
Question 114
Multiple Choice
The most widely used forecasting technique used after trend extrapolation is
Question 115
Multiple Choice
A study of nearly 500 of the world's largest corporations indicated which of the following to be the most widely practiced form of forecasting?
Question 116
True/False
Faulty underlying assumptions are the most frequent cause of forecasting errors.
Question 117
True/False
An industry scenario is a forecasted description of a particular industry's likely future. It is developed by analyzing the probable impact of future societal forces on key groups in a particular industry.