Selling present products to customers in related marketing areas by adding channels of distribution is called

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Market development involves expanding the customer base in related marketing areas by adding new channels of distribution. This differs from vertical acquisition, which involves acquiring companies at different levels of the supply chain, and conglomerate diversification, which involves expanding into unrelated industries. Turnaround strategy is a specific approach used to reverse a company's declining performance.

Selling Present Products to Customers in Related Marketing Areas by Adding