During the ________ stage of the adoption process, the consumer undertakes a "mental trial" of the innovation.
A) awareness
B) trial
C) adoption
D) interest
E) evaluation

Name: During the ________ stage of the adoption process, the consumer undertakes a "mental trial" of the innovation. A) awareness B) trial C) adoption D) interest E) evaluation
Brand: Quizplus
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Question

Quizplus · Accepted Answer

During the evaluation stage, the consumer mentally assesses the innovation to decide whether it makes sense to try it.

During the ________ Stage of the Adoption Process, the Consumer