When Abigail buys salt,the core product and the actual product are:
A)seasoning for her food and the salt itself.
B)the salt itself and seasoning for her food.
C)not related.
D)the same.

Question

Quizplus · Accepted Answer

The core product is the benefit or solution the customer seeks, which is seasoning for her food. The actual product is the tangible item, which is the salt itself.

When Abigail Buys Salt,the Core Product and the Actual Product