The consumer-oriented approach to marketing:
A)is just one more business philosophy.
B)focuses on "pushing the product".
C)recognizes first and foremost the need for attaining production efficiency goals.
D)is the recommended philosophy for all types of businesses.

Question

Quizplus · Accepted Answer

The consumer-oriented approach to marketing emphasizes understanding and meeting the needs and wants of consumers, making it a recommended philosophy for all types of businesses to ensure customer satisfaction and loyalty.

The Consumer-Oriented Approach to Marketing