Voters are being asked to decide whether to build a new county jail. Showing them photos of prisoners accompanying a news story about the proposal might cue a negative connotation in voters' minds. However, showing them contented prison workers from another county might cue voters to consciously or subconsciously think more positively about building the jail. Both types of photos are examples of ________.

Question

Quizplus · Accepted Answer

The photos act as primes because they influence how voters think about the issue by providing cues that evoke a positive or negative response, thus affecting their attitudes or decisions related to building the new jail.

Voters Are Being Asked to Decide Whether to Build a New