Imagine that you are approached by a member of a prominent cult in this country. On his or her invitation, you attend several cult meetings. As a result, you begin to believe that this group has some good ideas, but you still have some doubts about becoming a member. You are asked for a financial contribution, which you give. After several months, you find that you have donated a great deal of time and money to the group. Eventually, without even hearing any new arguments or propaganda, you believe everything the group stands for-they can do no wrong. You have become a devout member of the cult. How would a social psychologist explain this phenomenon? Be sure to cite research to support your answer.
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