You just lost a major account because a competitor provided the most complete system to meet the customer's needs and solve the customer's problems,and made the sale.In other words,the competition beat you with ________.

Question

Quizplus · Accepted Answer

The competitor beat you with solutions selling, which involves identifying and addressing the customer's needs and problems with a comprehensive solution. This approach focuses on providing value and meeting the customer's goals, ultimately leading to a successful sale.

You Just Lost a Major Account Because a Competitor Provided