A consumer is reading a magazine with an advertisement,but is distracted from reading the advertisement or its key points.This unplanned static or distortion during the communication process is called ________.

Question

Quizplus · Accepted Answer

Noise refers to anything that interferes with effective communication or creates confusion during the communication process, such as distractions, static, or competing messages. In this scenario, the consumer's distraction is causing noise during the communication of the advertisement.

A Consumer Is Reading a Magazine with an Advertisement,but Is