A marketer is making decisions about the headline,copy,illustration,and colors for a print ad.The marketer is making decisions about the ________.

Question

Quizplus · Accepted Answer

The headline, copy, illustration, and colors are all elements of the message format in a print ad. The message structure refers to how the elements are organized within the ad, the message content refers to the actual message being communicated, the message medium refers to the type of media being used (such as print, radio, or television), and the message channel refers to the specific platform or outlet within that medium (such as a particular magazine or radio station).

A Marketer Is Making Decisions About the Headline,copy,illustration,and Colors for a Print