Specific advertising programs must usually be adapted to meet ______________,media characteristics,and advertising regulations.
A) local values and processes
B) local cultures and customs
C) religions and customs
D) rules and regulations
E) norms and superstitions

Question

Quizplus · Accepted Answer

Advertising programs must be tailored to local cultures and customs in order to be effective and avoid causing offense or cultural misunderstandings. Media characteristics and advertising regulations will also impact how the program is adapted, but local cultures and customs are the most important consideration.

Specific Advertising Programs Must Usually Be Adapted to Meet ______________,Media