The international company must take a ____________ of the problem of distributing products to final consumers.
A) whole-channel view
B) direct-distribution channel
C) large-scale channel
D) transportation network
E) global value delivery

Question

Quizplus · Accepted Answer

A whole-channel view considers all the stages of distribution, including wholesalers, retailers, and other intermediaries, as well as the transportation network involved in getting products to consumers. It is important for international companies to take this approach to ensure efficient and effective distribution of their products in global markets. The other options are either too specific or do not encompass all the necessary elements for successful product distribution.

The International Company Must Take a ____________ of the Problem