Kitty-Kat Korner fabric shop caters to the quilters in the region. Nowhere else can a quilter find everything she needs: fabrics, notions, pattern books, even quilting machines and quilting classes. This is not your typical fabric store by any means. Which of the following best describes Kitty-Kat's strategy?
A) Innovation
B) Differentiation-based
C) Cost-based
D) Strategic alliances
Correct Answer:
Verified
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