are consumer products that the consumer either does not know about or knows about but does not normally think about buying.These products require a lot of advertising,personal selling,and other marketing efforts.
A)Line extensions
B)Staples
C)Unsought products
D)Specialty products
E)Shopping products

Question

Quizplus · Accepted Answer

Unsought products are those that consumers are not actively seeking or thinking about purchasing. They require a lot of marketing efforts to create awareness and interest among consumers. Examples of unsought products include life insurance, funeral services, and blood donation.

Are Consumer Products That the Consumer Either Does Not Know