To differentiate themselves,many companies go beyond offering products and services;they are also developing and delivering customer .
A) brands
B) product lines
C) feedback
D) events
E) experiences
Correct Answer:
Verified
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Q88: An alternative to product line stretching is
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Q91: The third level of a product that
Q93: A _ is a group of products
Q94: The strongest brands go beyond attributes or
Q95: involves activities undertaken to create,maintain,or change attitudes
Q96: Many companies now use a combination of
Q97: consists of activities undertaken to create,maintain,or change
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