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Revlon Has Clearly Defined Its "Mission" of Selling Lifestyle and Self-

Question 80

Multiple Choice

Revlon has clearly defined its "mission" of selling lifestyle and self- expression.In order for the firm to launch its strategic plan,the mission needs to next be turned into detailed _ that guide each level of the company.


A) sets of tactics
B) sets of strategies
C) sets of promotional tools
D) supporting objectives
E) product mixes

Correct Answer:

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