Coca- Cola markets internationally by _ _ bottlers around the world for a fee or royalty and then supplying them with the syrups needed to produce Coke products.
A)creating joint ownerships with
B)directly investing in
C)contract manufacturing with
D)licensing
E)management contracting with

Question

Quizplus · Accepted Answer

Coca-Cola uses licensing to market internationally, which involves allowing bottlers around the world to use their brand and supply them with the necessary syrups in exchange for a fee or royalty. This allows Coca-Cola to expand globally without having to directly invest in or create joint ownerships with bottlers in different countries.

Coca- Cola Markets Internationally by _ _ Bottlers Around the World