An ad for Maybelline age- minimizing makeup in Ladies' Home Journal magazine featured actress Melina Kanakaredes and offered readers a $1- off coupon when they try the new makeup.In terms of the communication model,the medium of this ad is .
A) the target market to whom Melina Kanakaredes appeals
B) readers who redeem the $1- off coupon
C) Maybelline
D) Melina Kanakaredes
E) Ladies' Home Journal
Correct Answer:
Verified
Q11: Which of the following represent(s)a two- sided
Q12: Marketing communicators must be good at messages
Q13: Clean and Clear,a large producer of all-
Q14: In the communication process,the more the sender's
Q15: Harpo Enterprises maintains the Oprah Winfrey show,a
Q17: A consumer is reading a magazine with
Q18: Marketing communicators must do all of the
Q19: Advertising,sales promotion,personal selling,public relations,and direct marketing are
Q20: Marketers using humor in their messages claim
Q21: Creating word- of- mouth campaigns by cultivating
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents