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Retail Assortments Are Looking More and More Alike Because

Question 1

Multiple Choice

Retail assortments are looking more and more alike because .


A) market segmentation has proved ineffective
B) national- brand manufacturers have placed their products almost everywhere
C) customers today are more focused on service differentiation
D) more stores are practicing "experiential retailing"
E) stores are clustered together to increase their customer pulling power

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