Companies involved in deciding which items to include in the base price and which to offer as options are engaged in pricing.
A)captive product
B)by- product
C)optional product
D)skimming
E)product bundle

Question

Quizplus · Accepted Answer

Optional products are the items offered by companies as additional choices or add-ons to the core or base product. Companies decide which items to include in the base price and which to offer as options, making it a strategy of pricing.

Companies Involved in Deciding Which Items to Include in the Base