When Circuit Town Electronics sets its televisions at three price levels of $699,$899,and $1,099,it is using _ .
A)product line pricing
B)break- even pricing
C)market- penetration pricing
D)market- skimming pricing
E)target return pricing

Question

Quizplus · Accepted Answer

Circuit Town Electronics is using product line pricing by offering three different price levels for their televisions. Product line pricing involves setting different prices for different versions of the same product line.

When Circuit Town Electronics Sets Its Televisions at Three Price