results when a company uses pricing methods that make it difficult for consumers to understand just what price they are really paying.
A)Skimming pricing
B)Comparison pricing
C)Price confusion
D)Predatory pricing
E)Price collusion

Question

Quizplus · Accepted Answer

Pricing methods that make it difficult for consumers to understand the actual price they are paying can lead to price confusion. This can result in distrust of the company and dissatisfaction with the product or service.

Results When a Company Uses Pricing Methods That Make It